MG Motor Windsor EV Launched: Starting Price at ₹13.50 Lakh!

Koushik Dutta

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MG Motors Unveils Windsor EV Starting at ₹9.99 Lakh!

Introduction

Electric vehicles (EVs) have witnessed a remarkable surge in popularity in recent years, as consumers increasingly seek sustainable and eco-friendly transportation options. One of the latest entrants in this burgeoning market is the Windsor EV, recently launched by MG Motor. With a competitive pricing strategy and innovative features, the Windsor EV aims to capture the attention of buyers looking for a practical yet stylish crossover. This article will delve deep into its specifications, pricing options, and features to help potential buyers make an informed choice.

Windsor EV Pricing and Battery Options

The Windsor EV is priced between Rs 13.50 lakh and Rs 15.50 lakh (ex-showroom), inclusive of the battery cost. For those considering a more economical route, MG Motor also offers a battery rental option, which reduces the upfront cost significantly. With this option, the base variant can be acquired for approximately Rs 10 lakh, coupled with a battery rental fee of Rs 3.5 per kilometer. This pricing model aims to make electric mobility more accessible to a wider audience, aligning with the growing demand for affordable EVs.

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Variants and Competition

The Windsor EV comes in three distinct variants: Excite, Exclusive, and Essence. Each variant offers unique features catering to various consumer needs. The Windsor EV is set to compete with well-established models like the Mahindra XUV400 and Tata Motors’ Nexon EV, making it a notable contender in the electric crossover segment.

Key Features of the Windsor EV

This electric crossover promises to deliver sedan-like comfort combined with SUV-like space. Some of its standout features include:

  • Connected LED Lights: The vehicle is equipped with modern LED lighting for enhanced visibility and aesthetics.
  • Alloy Wheels: It features 18-inch alloy wheels designed to improve aerodynamics and performance.
  • Charging Port: Conveniently located on the front left fender for easy access.
  • Luxurious Interior: The cabin is designed for a blend of luxury and technology with black leatherette seats and a leatherette-wrapped flat-bottom steering wheel.
  • Advanced Technology: A 15.6-inch touchscreen for infotainment and an 8.8-inch digital display for the driver offer modern connectivity and usability.
  • Comfort Features: Includes automatic climate control, wireless phone charging, powered driver’s seat, and a panoramic glass roof.

Performance and Range

Under the hood, the Windsor EV is powered by a 38 kWh battery, which generates an impressive 136 PS of power and 200 Nm of torque. Buyers can expect a respectable range of approximately 331 kilometers on a single charge, making it suitable for both daily commutes and longer journeys.

Warranty and Delivery

Early customers of the Windsor EV will benefit from a full warranty on the battery, providing peace of mind regarding long-term reliability and performance. Bookings for the Windsor EV are set to commence on October 3, with deliveries slated to begin on October 12, ensuring that eager customers can hit the road with their new vehicles promptly.

Conclusion

The launch of the Windsor EV by MG Motor marks a significant step forward in the electric vehicle market, particularly with its competitive pricing and focus on customer affordability through battery rental options. As the demand for electric vehicles continues to grow, the Windsor EV positions itself as a compelling choice for consumers seeking a blend of style, technology, and practicality in an EV. Keep an eye on this model as it makes its way into the hands of consumers and shapes the future of electric mobility in the market.

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